The importance of the author resource box for article marketing

The author resource box is the material that you include at the end of every article that you write for submission to web directories. There are the details about the author as well as a link to the web page that needs to be promoted. In order for article marketing to work in your favor, every material that you distribute on the web needs to turn into a reference point.

The author resource box differs from author to author: some people choose to include a brief history of their activity, others prefer to have not one but two links mentioned in the paragraph, one to refer to more work belonging to the author and another referring to the main website. What types of links are you using in the resource box? This question should always be on your mind when writing this part of the material.

Article marketing proves most profitable when you rely on anchor text links that are built around regular URLs and relevant keywords. This is an additional form of search engine optimization with higher chances to attract good traffic to a certain website. The problem is that many web directories do not accept anchor text links. Before you move on with the creation of the author resource box, you should find out where you can use anchor text links and where simple URLs.

Always comply with the rules of the directories in order to have your articles approved. Another aspect that proves just as important is to leave out anchor text links from the author resource box and include them in the content. Thus, you manage to comply with the rules of directories and at the same time you have the chance to build a good ranking with such forms of article marketing.

Know your options well enough before trying to optimize your author resource box. Make a test and submit articles with simple URLs in the resource box and others with anchor text links and analyze results in parallel. The system we have mentioned here stays valid not only for original content, but also for the articles you spin, creating versions of the initial material. The author box can be the same or different; this is totally your choice.

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Tagged with: article marketing • article submitter • submit articles • writing articles

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